About the Author

Markus Caspari, born 1977, graduated in Business Administration, german degree “Diplom-Kaufmann (FH)” with majors in Marketing Management, International Marketing and Applied Marketing (4,5 years alongside full-time job).

Diploma thesis (2005) in the subjects areas: Marketing, Strategic Management and Business Development. Titel of diploma thesis: Status quo and development perspectives for business information companies – an research to define new business areas and their strategic direction.

Former scholarship holder of a german talent program which is initiated from the Federal Ministry of Education and Research  (3 years alongside full-time job).

Apprenticeship as specialized journalist (2 years).

Apprenticeship as industrial clerk (2 years), final grade “very good”.

More than 14 years experience in Online-Business: For example in the early 1990s he launched and operated as young teenager his own Bulletin board system (BBS) with plenty of registered users within the FidoNet, a worldwide computer network that is used for communication between BBS. FidoNet was most popular in the early 1990s, prior to the introduction of easy access to the WWW.

10 years work experience:  Different management positions at Business Information Companies (Online and Print), as Head of Sales & Marketing and part of the entrepreneur team in an international B2B Web 2.0 company (by now supported with Venture Capital) and as Project manager in a B2C Marketing Consultancy.

Key activities: Business Development, Product Management (Online), Marketing Strategy, E-Business, Project Management, Online-Marketing, Direct Marketing, Online-Databases / Online Business Information.

Key industries: Technology, IT and Online-Media.

Contact to Author:   mail ( AT ) markus-caspari.de

Einen Kommentar schreiben